See the impact of what strong event staffing, promotional models and brand ambassadors can do!

case studies
Whether we provided promotional models, tradeshow staffing, street teams, brand ambassadors, and field managers for a nationwide campaign - or models for runway shows, photo shoots and commercials PUSH has been there and we have done that! Below you will find our most recent case studies. We encourage you to browse through the growing list of the event staffing projects further below and check back for new ones!
casestudies 1

CLIENT: Live Nation

PROJECT NAME: Guns 'N Roses VIP Lounge

VIP Nation offers extraordinary experiences for concertgoers. Attendees who book through VIP, gain access to a luxury experience like no other, including VIP lounge access, delicious food and beverage packages, the opportunity to mingle with stars and heaps more. VIP approached PUSH to supply talent across 28 Guns N’ Roses concerts, taking place over 4 months.

casestudies 2

CLIENT: Heineken

PROJECT NAME: Heineken Aston Martin Giveaway

Our client, Proscenium, approached us to partner with them in a Heineken event, where an Aston Martin would be given away. After learning that we couldn’t win it, we were told that this event required promotional talent who would be required to engage with celebrities, senior executives and other clients in an elegant and natural manner.
The ambassadors needed to be commercially aware as well as immaculately presented, and calm around the paparazzi, as local and national news networks would also be present - because an Aston Martin was being given away!

casestudies 3

CLIENT: Aquacentennial


The Target Center Torchlight Run is a party, that happens to begin with athletic activity. Curate, makes healthy bars that combine unique flavours like strawberry & pistachio, and balsamic fig & hazelnut. They needed brand ambassadors to engage with the runners and get them eating their delicious, nutritious snacks.

casestudies 4

CLIENT: Spectrum Events

PROJECT NAME: Nationwide Tour

Spectrum events, in partnership with the US PGA Tour, required 154 talented, articulate and experienced brand ambassadors with bartending experience across six events and two states. Of key importance was ensuring the ambassadors matched the PGA brand expectations and were confident and qualified behind the bar. Both Spectrum and the PGA expected that the PUSH team would be demonstrative of the PGA and conscious of this responsibility.

casestudies 5



Wednesday evening during 'CES week' in Las Vegas HP and Intel transformed Surrender nightclub in Las Vegas into an immersive “Star Wars” event that incorporated its products and celebrated HP’s partnership with Disney and the epic franchise. Retail and channel partners, and VIP customers attended the event on Jan. 7 headlined by DJ Kaskade a few weeks after the much anticipated release of “Star Wars: The Force Awakens.” PUSH was approached by our longstanding client parner Infinity to provide outgoing Brand Ambassadors to interact with attendees at the lively evening affair.

casestudies 6

CLIENT: Naked Turtle Rum

PROJECT NAME: Bartenders for Okeechobee Music Festival

Florida's largest camping festival takes place each year on the first week of March but the good vibes last forever (approximately). With an extraoridnary multi-genre lineup boasting more than 80 artists, bands, and DJs from around the globe attendees are treated to an absolutely unforgettable weekend. Taking place at a remote location in Okeechobee, Florida with over 848 acres of grounds, this is one massive production. PUSH was called on to provide 100 experienced and attractive bartenders for the festival.

List of Categories Bilingual Staffing, Special Event, Street Team, Tradeshow Models, Publicity Stunt, Placement Distribution, Costumed Characters, Brand Ambassadors, Product Sampling, Emcees/Hosting, In-Store Demo, Flyer/Posturing